BSVP On-Site: YouTube Marketing Strategy #11 – How to Hook Your Viewer
Here are a few strategies to hook your viewer in the first 3 – 7 seconds so that they watch the rest of your video.
1. Open with a Tease – tell the viewer what the video will be about.
2. Address your audience immediately, make a connection with them.
3. If you use a brand open, keep it short.
4. Make your first shot fascinating. A shot of Santa Claus on a fire truck around Christmas can be intriguing.
5. Ask a question in the opening and then answer it in the video.
These are just a handful of tips, what strategies do you use? Leave your answer in the comments section.
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