BSVP On-Site: YouTube Marketing Strategy #15 – Organize your YouTube channel with Playlists
Playlists can help you organize your YouTube Channel. Whether you have 3 videos or 30 videos. By organizing them into Playlists you can help your viewer find what they are looking for faster. For example, on the BSVPTV YouTube Channel, we have playlists such as BSVP On-Site Biz, BSVP On-Site Tech, Video/YouTube Content Marketing Strategy, Local Business Web Videos and more.
If you simply upload your videos to YouTube one after another your audience will have to scroll through your entire list of videos that you have uploaded to find the one that they are looking for. By creating playlists your viewer can find the video or videos that they are looking for, easier. Another reason to use playlists is because your playlists headings will show up in search engine results.
Playlists can also be used to extend your viewer’s experience. Once the first video that they have chosen to watch ends, the next video in the playlist will begin. This will also increase your viewer engagement and watch time.
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