Tag Archive 'marketing'

Jan 30 2010

Increase film sales with Behind the Scenes extras

Published by admin under film

How the movies get made is often times better than the actual movies themselves.

One response so far

Nov 11 2009

Learning from others’ mistakes

Published by admin under marketing

Not all EPKs or Behind the Scenes videos are done for films. They are also done by corporations to highlight a new ad campaign or to present an inside look at the making of a unique spot.
I found one blog article by Brad Schwarzenbach titled, “A Making-Of Video that Doesn’t Quite Make It” about the [...]

3 responses so far

Oct 27 2009

What is an EPK?

Published by admin under film, music, video

An EPK is also known as an Electronic Press Kit. EPKs can be distributed as a DVD, CD, flash-drive, e-mail or via web sites.They are used mostly for films, music and video games, but they can also be used by corporate America.
The most exciting part of producing EPKs for me is getting the stories that [...]

7 responses so far